INTEGRITY WITH YOURSELF
Written by Dr. Dorothy Martin-Neville
In speaking with two prospective clients today, I was reminded once again that what we know is irrelevant. What we believe and what we practice is what has the greatest impact on our lives.
One “knew” that she was the problem in not achieving her dreams. She has worked tirelessly yet at the same time has been treating her business as if it was a hobby. She was charging far less than she needed to if she was going to make any real profit. When I mentioned to her that one factor of a business is actually making money she just laughed. It was a ridiculous thing to say; something she knew and yet something she hadn’t really considered when looking at the costs of what she was offering compared to what she was charging.